ARCADE

Kate McMullen

Head of Visitor Marketing for English Heritage

As Head of Visitor Marketing for English Heritage Kate works to drive over 6 million visitors a year to the charity’s 100+ pay to enter sites.  Heritage is for everyone and the ambition of the charity is to engage as many people as possible with the historic sites and objects in its care by sharing stories, developing programming and creating new connections with our past.  Kate’s expertise lies in destination, attraction and visitor experience marketing and communications and is focused on widening audiences as well as driving core local, national and international visitors.